IN THE NEWS

PHENIX EDUCATION: INAUGURAL ‘EXPERIENCE’ BRINGS STYLE AND COLOR, TOOLS BY GINA TO DENVER

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The first Phenix Education Experience was held in Denver, where members of the Phenix International Artistic Team led workshops on top hairstyles and coloring while taking the new line of Tools by Gina for a test drive, winning top reviews.

“Yes I love them!” said Phenix International Artist Timka Tremouille. “They perform better than any other brand I’ve ever tested! The quick heating ability and infrared feature make my job easier and faster, leaving the hair shinier and smoother and straighter. The curling wand is my absolute favorite for making those curls hold and last all night long!”

And Phenix International Artistic Team Director John Aultman wrote, “I love how fast the iron heats up. I also love how it only takes one pass with the iron per section. And I love how light the actual iron is … And I love how smooth and healthy the hair feels after using it.”

“I was super impressed” by the flatiron, said Precision Barber and Phenix International Artist JP Hainsfurth.

About 70 salon professionals, including stylists and franchise owners and managers, attended this inaugural education event, which will be held throughout the country with opportunities for stylists to attend classes and also meet Gina Rivera, founder and President of Phenix Salons, in a champagne reception at the end of the day-long event. Watch for announcements on upcoming dates!

“The education classes are by far among my favorite events,” said Gina Rivera. “I love this business, I love styling hair, being with other stylists and talking about salons and hair. These classes also are an important opportunity for me to stay in touch with professionals from across the country, to meet them and find out what is important to them as stylists.” Plans for upcoming classes in the Education Experience are in the works now, said Rivera, and will be announced soon, said Rivera. “I look forward to meeting you!”

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